THE PATH

My Journey

Jack of All Trades, Master of Results

Rooted in the creative spirit of Little Rock, Arkansas and now thriving in the innovative pulse of Dallas. For most of my life, I struggled to figure out exactly what I “do” — was I a marketer? A content creator? A developer? An entrepreneur? The pressure to fit into one box felt overwhelming until I realized that my diverse skillset wasn't a weakness to apologize for, but a unique strength that creates unmatched value.

This is the story of how I learned to embrace being multifaceted, developed my unorthodox approach across multiple industries, and discovered that the intersection of different skills is where true innovation happens.

2013

Early Social Media & Digital Entrepreneurship

Started growing and flipping Instagram accounts at just 13 years old, showing an early knack for understanding platform algorithms and user psychology.

10K+ Follower Accounts Engagement Analysis Early Monetization
2015

First Digital Marketing Ventures

Began exploring broader digital marketing strategies beyond social media, experimenting with different platforms and approaches.

SEO & Content Marketing Early Influencer Tactics First Affiliate Campaigns
2016

Tech & Content Creation Mastery

Mastered Final Cut Pro by 16, producing cinematic-quality content and learning to tell stories through editing. Self-taught web design and development.

Final Cut Pro Video Storytelling HTML/CSS Basics Local Business Portfolio
2017

Generational Advantage & Entrepreneurial Path

Graduated high school with a 2.4 GPA, but I knew early on that college wouldn't be my route. As a 1999 baby, I've been blessed to experience three generations of social media evolution at its peak.

MySpace → TikTok Retail Sales Web Dev & UX/UI Paid Advertising 9-5 → Side Ventures
2018

Sports Revival & Future Stars

Shot and edited content that revitalized Little Rock's basketball scene, documenting players who would go on to become NBA and professional athletes — including Moses Moody (Golden State Warriors), Jett Howard (Orlando Magic), and Christyn Williams (Dallas Wings).

NBA-Bound Talent Training Video Content Day-in-the-Life Docs Community Building
2019

Sales Excellence

Developed exceptional customer service and sales strategies, consistently ranking as a top performer and receiving recognition for innovative approaches.

Consultative Selling Customer Psychology Top Performer
2020

E-commerce, Marketing & Real Estate Media Mastery

The breakthrough year where everything clicked. Built multiple six-figure dropshipping brands during COVID while mastering Meta Ads and expanding into real estate media across Central Arkansas.

Six-Figure Dropshipping $0.20 CPC / 70%+ CVR Drone & Property Photography Real Estate Styling Full E-commerce Ops
2021

Texas Move & Evolution to Present

Made the strategic decision to move to Texas, eventually settling in Dallas. Since then, I've continuously evolved my approach, refining my methodology and establishing my “old soul meets new school” philosophy.

Relocated to Dallas Strategic Consulting Client Onboarding Systems Data-Informed Strategy Ongoing Evolution

Ready to work together?

If my journey and approach resonate with you, let's connect and discuss how I can help bring your vision to life.

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